RECABLE - the first sustainable, fair and colorful usb cable made in Germany.

rethink - circular economy
recycle - 90% made from recyclable components
remarkable - from simple to colorful - customizable designs
respect - fairly made in Germany
realize - fewer pollutants, less outgassing = more health
reduce - less electronic waste through on-demand production
reconnect - holistic connection of technology and human needs
remain - no compromises in functionality

"In my opinion, the Covid situation only means an aggravation of our current situation, that for ecological reasons we are living in upheavals that will profoundly change our habits. The pandemic is like a test run, an exercise in rethinking." Hermann